This Privacy Policy explains how Williams Tractors (“the Site,” “we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit our website at www.williamstractors.com (the “Site”), use our services, make a purchase, or otherwise interact with us (collectively, the “Services”). The terms “you” and “your” refer to any user of the Services, including customers, website visitors, or any individual whose information is collected in accordance with this Privacy Policy.
Please read this Privacy Policy carefully. By accessing or using any of the Services, you consent to the collection, use, and disclosure of your information as described herein. If you do not agree with this Privacy Policy, please discontinue use of the Services.
Changes to This Privacy Policy
We may revise this Privacy Policy from time to time to reflect updates to our practices or changes in operational, legal, or regulatory requirements. When changes occur, we will post the updated policy on the Site, revise the “Last Updated” date, and take additional steps as required by applicable law.
How We Collect and Use Your Personal Information
To provide the Services, we collect personal information from various sources, as outlined below. The type of information we collect depends on how you interact with us.
Beyond the specific uses described in this Privacy Policy, we may use your information to communicate with you, improve the Services, comply with legal obligations, enforce our terms, and protect our rights and the rights of others.
Personal Information We Collect
1. Information You Provide Directly
We may collect the following information when you submit it through the Services:
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Contact Details: Name, address, phone number, and email.
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Order Information: Billing and shipping addresses, payment details or confirmation, phone number, and email.
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Account Information: Username, password, security questions, and related security data.
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Shopping Activity: Items viewed, added to cart, purchased, or saved to your account (e.g., loyalty points, referrals, reviews, gift cards).
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Customer Support Data: Information provided during communications with us.
Some features require you to provide certain personal information. If you choose not to provide it, you may be unable to access those features.
2. Information Collected Automatically
We may automatically collect certain information about your interaction with the Site (“Usage Data”) through cookies, pixels, and similar technologies. This may include:
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Device type and browser information
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IP address and approximate location
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Network connection details
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Pages viewed, features used, and engagement patterns
3. Information From Third Parties
We may obtain information from third parties, including:
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Service Providers: Such as Shopify, which supports our Site and Services.
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Payment Processors: Who collect payment card details, billing data, and related information to complete your transactions.
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Marketing and Tracking Partners: When you open emails, click links, or interact with ads.
Any third-party information is handled in accordance with this Privacy Policy. See also Third-Party Websites and Links below.
How We Use Your Personal Information
Providing Products and Services
We use your information to perform our contractual duties, including:
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Processing payments
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Managing orders and shipping
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Creating and maintaining accounts
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Handling returns and exchanges
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Providing order-related communications
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Enhancing your shopping experience through integrated Shopify services
Marketing and Advertising
We may use your information to:
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Send promotional messages via email, SMS, or postal mail
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Display tailored advertisements
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Personalize your browsing and shopping experience
Security and Fraud Prevention
We may use your information to:
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Detect and prevent fraud or malicious activity
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Maintain account and system security
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Investigate suspicious behavior
You are responsible for safeguarding your account credentials.
Communication and Service Improvement
We use your information to:
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Provide customer support
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Improve our Services
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Maintain business operations
Cookies
We use cookies to operate and enhance the Site, remember your preferences, analyze Site performance, and tailor advertising. Third parties may use cookies on our Site as well.
You may disable cookies through your browser settings; however, doing so may limit functionality.
Our website supports Global Privacy Control (GPC) signals for opt-out preferences.
How We Disclose Personal Information
We may disclose your information in the following circumstances:
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Vendors and Service Providers: For hosting, payment processing, shipping, analytics, customer support, and IT management.
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Business and Marketing Partners: Who may use your information as described in their own privacy notices.
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At Your Direction or With Consent: For example, when sharing your information for shipping or social media integrations.
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Affiliates: Within our corporate group.
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Legal or Business Reasons: Such as mergers, acquisitions, bankruptcy, legal compliance, or enforcement of our rights.
We may disclose certain categories of data for advertising purposes, as permitted by applicable law.
User-Generated Content
If you post reviews or other content via the Services, that information becomes public. We cannot control how others may use it.
Third-Party Websites and Links
Our Site may include links to third-party websites. Their privacy and security practices may differ from ours. We are not responsible for the information they collect or how they use it.
Children’s Data
Our Services are not intended for children, and we do not knowingly collect information from minors. If a child has provided personal information, contact us to request its deletion.
Security and Data Retention
While we implement safeguards, no system is completely secure. Do not share sensitive information via unsecured channels.
We retain personal information as long as necessary to:
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Provide services
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Maintain your account
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Meet legal obligations
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Resolve disputes
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Enforce policies
Your Rights
Depending on your location, you may have the following rights:
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Access/Know
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Delete
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Correct
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Data Portability
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Opt-Out of Sale, Sharing, or Targeted Advertising
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Restrict Processing
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Withdraw Consent
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Appeal Decisions
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Manage Communication Preferences
We may verify your identity before processing your request. You may also authorize an agent to make requests on your behalf.
We will not discriminate against you for exercising your rights.
Complaints
If you have concerns about how we process your personal information, contact us using the details below. You may also have the right to lodge a complaint with your regional data protection authority.
International Users
We may transfer and process your information outside your country of residence. For transfers from Europe or the UK, we rely on valid legal transfer mechanisms such as Standard Contractual Clauses.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, please contact us at:
Email: info@williamstractors.com
Address: 2737 W Hudson Rd, Little Flock, AR 72756
